Most trades I talk to are quietly brilliant at the work and have never given their website a second thought — because the work’s always come from word of mouth. And fair enough, it does. But here’s what’s changed: the person your happy customer recommends you to still reaches for their phone and Googles your name before they ring. If what they find is nothing, or a half-dead Facebook page, that warm recommendation cools off fast. Your website’s real job isn’t to replace word of mouth — it’s to catch it, and to be there for everyone still deciding.
Be there the moment they need you
Trade work is often urgent. A boiler’s packed in, a fuse has blown, a leak’s coming through the ceiling — and someone’s on their phone typing “electrician near me” or “emergency plumber [town]” right now. That search is a customer with their wallet already out. I build your site and get your Google Business Profile pointing the right way so you turn up for those local, ready-to-book searches — and land the job instead of the bloke three streets over who happened to show up first.
Look like the real deal in three seconds
When someone doesn’t know you, they’re scanning for reassurance: is this a proper, trustworthy tradesperson, or a chancer? Your site has about three seconds to answer that. So I build it to earn trust fast:
- Real photos of your actual jobs — never stock imagery of someone else’s work
- Your reviews front and centre, because nothing beats “he was spot on” from a real customer
- Your trade tickets and memberships — Gas Safe, NICEIC, Checkatrade, City & Guilds, whatever you hold — shown clearly as proof
- A local face and a local number, so they know you’re round the corner, not a call centre
One tap, and they’ve got you
Nobody with a burst pipe wants to fill in a ten-box form. So on every screen your phone number is a single tap to call, with a simple “get a quote” option sat next to it for the jobs that can wait. Everything’s built mobile-first, because that’s where nearly every trade enquiry starts — someone standing in the room with the problem, phone in hand. The easier you are to reach, the more of those become jobs in the diary.
Let the work do the talking
A wall of promises means nothing; a before-and-after of a kitchen you fitted or a drive you laid means everything. So I put your work on show — a clean, simple gallery of real jobs that’s genuinely quick to add to, so after a good week you can drop a couple of new photos on and keep it looking busy. For a trade, proof is the sell.
No faff you don’t need
You don’t need an online shop, a booking calendar or some sprawling site with twelve pages nobody reads. That’s the stuff that makes trades think a website’s more hassle than it’s worth. I build you the opposite: a lean, fast site that does one job brilliantly — get you found, make you look sound, and get you the call. The hosting and technical side I handle, so you never have to think about it. You stay on the tools; the site quietly brings the work in.
Who this is for
Electricians, plumbers, builders, joiners and carpenters, roofers, plasterers, painters and decorators, tilers, heating and gas engineers, landscapers and gardeners, groundworkers, locksmiths, kitchen and bathroom fitters, and every other trade across Liverpool, Merseyside and beyond. Sole traders building a name, and established firms whose website’s fallen behind the quality of the work — same aim either way: get found, get trusted, get the phone ringing.
Fair on price
Trade websites start at £249, agreed as a fixed price before a spanner’s turned, so you know the number up front. It’s honest money for proper work — nowhere near agency prices — and the site and domain are yours to keep, no lock-in. Bigger job? I’ll quote it clearly, no surprises, same as you’d do for a customer.
If you’re a tradesperson who wants a website that actually pulls in work rather than sitting there, let’s have a chat about it — no jargon, no hard sell.